The Ethical Issues And The Limitations Of The Data...

Introduction This chapter presents the methodology used for this study. The research design and details on how participants are recruited are included, followed by a description of the data collection tools and data analysis. Finally, the chapter ends with a description of the ethical issues and the limitations encountered in this research. Research Design: A qualitative research design was deemed appropriate for this study because by using qualitative research one can explore different types of questions such as, what, why and how, rather than how many or how much. Additionally, qualitative methodologies help one understand the reasons behind an individual’s thoughts and behaviours (Keegan, 2009). Poovey (1995) believes that†¦show more content†¦Moreover, open-ended questions were used because they provide in-depth information and give participants the opportunity to express themselves freely, thus acquiring greater variety of information (Kumar, 2011). Questions were planned carefully prior to the interviews, whereby an interview protocol was established in which questions or topics that needed to be addressed during the interview were added. This guides the interviewer in collecting the data in a systematic and focused manner (Lodico, Spaulding Voegtle, 2010). Sample The sampled population is made up of intervention facilitators, who have been working with male sex offenders for at least two years. The reason I chose a requirement of two years worth of work experience is because I wanted my participants to have gained experience in working with male sex offenders. My sample was chosen through snowball sampling, a non-probability technique where the population is located through other individuals (Babbie, 2011). After gaining ethical permission from the prison and school boards, the recruitment procedure was initiated by first calling each of the nine prisons that are classified as a category C prison and who offer the SOTP treatment to male sex offenders. Admin provided me further instructions as to how I will able to recruit participants. My sample was made up of twelve participants, consisting of six females and six

The Great Gatsby By F. Scott Fitzgerald - 980 Words

Covered in Ash By: Kaleigh O’Brien Clouds of dust linger. A hand placed straight outward, and nothing is visible. The atmosphere is gray, and darkness closes in. Take one step forward and an object appears. It is a body. Three bodies piled on top of each other, biodegrading, to be exact. They turn completely into dust, leaving only a pile of ashes and many questions’. Who are they? Where did they come from? Why are they here? What did they have in common? All these questions have an answer. It may take some time, of course, but they are retrievable. The topic is death. An idea illustrated throughout the novel The Great Gatsby, written by F. Scott Fitzgerald. Three characters live in completely different ways. Jay Gatsby, a desperate man, got his illegal wealth fast in his early twenties. Myrtle Wilson spent her time as a mistress of a wealthy polo player who lives in West Egg. Finally, George Wilson made his fortuneless living as an Automobile Garage owner. The three all have one thing in common, and that is w ealth. They either have it, want it or are longing for it. Fitzgerald illustrates the absence of wealth in poverty causes a gray death. Gatsby illustrates how wealth can lead to one’s downfall if achieved in the wrong ways. Gatsby s death in the novel was a complete shock. Just before his death when Nick was walking through his house he stated: â€Å"there was an inexplicable amount of dust everywhere, and the rooms were musty, as though they hadn’t been aired for manyShow MoreRelatedThe Great Gatsby by F. Scott Fitzgerald1393 Words   |  6 PagesF. Scott Fitzgerald was the model of the American image in the nineteen twenties. He had wealth, fame, a beautiful wife, and an adorable daughter; all seemed perfect. Beneath the gilded faà §ade, however, was an author who struggled with domestic and physical difficulties that plagued his personal life and career throughout its short span. This author helped to launch the theme that is so prevalent in his work; the human instinct to yearn for more, into the forefront of American literature, where itRead MoreThe Great Gatsby By F. Scott Fitzgerald1343 Words   |  6 PagesHonors English 10 Shugart 18 Decemeber 2014 The Great Gatsby F. Scott Fitzgerald s 1925 novel The Great Gatsby is a tragic love story, a mystery, and a social commentary on American life. The Great Gatsby is about the lives of four wealthy characters observed by the narrator, Nick Carroway. Throughout the novel a mysterious man named Jay Gatsby throws immaculate parties every Saturday night in hope to impress his lost lover, Daisy Buchanan. Gatsby lives in a mansion on West Egg across from DaisyRead MoreThe Great Gatsby By F. Scott Fitzgerald1155 Words   |  5 PagesThe Great Gatsby The Jazz Age was an era where everything and anything seemed possible. 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The usage of the literary theories of both Biographical and Historical lenses provide a unique interpretation of the Great Gatsby centered aroundRead MoreThe Great Gatsby by F. Scott Fitzgerald845 Words   |  3 PagesIn F. Scott Fitzgerald’s novel, The Great Gatsby, colors represent a variety of symbols that relate back to the American Dream. The dream of being pure, innocent and perfect is frequently associated with the reality of corruption, violence, and affairs. Gatsby’s desire for achieving the American Dream is sought for through corruption (Schneider). The American Dream in the 1920s was perceived as a desire of w ealth and social standings. Social class is represented through the East Egg, the WestRead MoreThe Great Gatsby By F. Scott Fitzgerald Essay970 Words   |  4 Pagesrespecting and valuing Fitzgerald work in the twenty-first century? Fitzgerald had a hard time to profiting from his writing, but he was not successful after his first novel. 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Scott Fitzgerald1607 Words   |  7 Pages The Great Gatsby is an American novel written in 1925 by F. Scott Fitzgerald. One of the themes of the book is the American Dream. The American Dream is an idea in which Americans believe through hard work they can achieve success and prosperity in the free world. In F. Scott Fitzgerald s novel, The Great Gatsby, the American Dream leads to popularity, extreme jealousy and false happiness. Jay Gatsby’s recent fortune and wealthiness helped him earn a high social position and become one of the mostRead MoreThe Great Gatsby By F. Scott Fitzgerald1592 Words   |  7 PagesMcGowan English 11A, Period 4 9 January 2014 The Great Gatsby Individuals who approach life with an optimistic mindset generally have their goals established as their main priority. Driven by ambition, they are determined to fulfill their desires; without reluctance. 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Mcdonalds Healthier Happy Meals free essay sample

McDonald’s Happy Meals for children came under extreme scrutiny when parents, consumer-advocacy groups, and certain city councils deemed it to be inappropriate to lure children to such an unhealthy meal by including a free toy. In November 2011, the San Francisco city council decided to prohibit the addition of toys to meals that did not conform to specific nutritional values (Melnick, 2011). In July 2011 McDonald’s announced that they plan to provide their customers with a healthier option. In order to successfully make these changes McDonald’s hired a research group to conduct an extensive research and present them with a cost effective solution. The Research Questions The questions the company had to look into to resolve this issue was: * How can they make the meals for the children healthier while maintaining the convenience that fast food is known for? * How can they cut the calories from their existing meals? * How can they make healthy food desirable to children? * How can they keep these healthier options cost effective? * What would be the best marketing strategy to launch these healthier changes? The Hypothesis A hypothesis explores a supposition or proposed explanation made on the basis of limited evidence as a starting point for further investigation (Merriam-Webster, 2013). We will write a custom essay sample on Mcdonalds Healthier Happy Meals or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In the exploration to raise a question and find an answer, the company has to face the question: how can they make the meals for the children healthier while maintaining the convenience that fast food is known for? Through the years McDonald’s has added a couple new features to their menu like a wider selection in desserts, a value menu, and select new refreshing healthier choices to their fast food chain. But the question now is, how can they further cut the calories from these meals? Yes, McDonald’s has gained a fine respect in the fast food industry for upgrading to healthier choices, but now the kids menu may need some revamping on their own. If the regular menu can provide healthier choice selections like salads, less than 400 calories, and weight watcher approved items, what can they do about happy meals? A solution to providing a healthier selection is to offer a more beneficial meal that kids can enjoy. Apple bags, celery sticks, carrots, reduced milk, baked instead of fried items and healthier meat. Those are just a couple of suggestions to an issue that is easy to solve. The main purpose is to change the world one step at a time, and healthier living for is the new road to take. The Variables Local societies are becoming more health conscience and looking for healthier options when going out to eat. Even though McDonald’s did not follow the popular approach by luring people in through the use of famous celebrities, people felt that offering toys with their Happy Meals were unacceptable. The variables in a research scenario are considered to be independent (IV) and dependent variables (DV). In this research scenario the independent variables are the food and the marketing strategy, while the amount of calories and interest of the children are the dependent variables. Many children were attracted to McDonald’s Happy Meals for the toy they got with it and this is what their marketing strategy revolved around. In April 2012, The Time’s released the article â€Å"Why we’re eating fewer happy meals†. The article’s main focus was McDonald’s use of toys with their Happy Meals and the use of a clown who â€Å"is hell-bent on the creepy mission of luring children into McDonald’s, where they’ll be fattened up and primed for a lifetime of regular fast-food dining visits† (Tuttle, 2012, p. 1). Along with improving their Happy Meals, McDonald’s has also changed their marketing strategy. They still offer the toys but it is no longer their main focal point. Instead they now show Ronald McDonald playing around, participating in healthy activities and proclaiming that a healthier life style is a lot of fun. Mcdonalds Healthier Happy Meals free essay sample In order to successfully make these changes McDonald’s hired a research group to conduct an extensive research and present them with a cost effective solution. The Research Questions The questions the company had to look into to resolve this issue was: * How can they make the meals for the children healthier while maintaining the convenience that fast food is known for? * How can they cut the calories from their existing meals? * How can they make healthy food desirable to children? * How can they keep these healthier options cost effective? * What would be the best marketing strategy to launch these healthier changes? The Hypothesis A hypothesis explores a supposition or proposed explanation made on the basis of limited evidence as a starting point for further investigation (Merriam-Webster, 2013). In the exploration to raise a question and find an answer, the company has to face the question: how can they make the meals for the children healthier while maintaining the convenience that fast food is known for? Through the years McDonald’s has added a couple new features to their menu like a wider selection in desserts, a value menu, and select new refreshing healthier choices to their fast food chain. We will write a custom essay sample on Mcdonalds Healthier Happy Meals or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page But the question now is, how can they further cut the calories from these meals? Yes, McDonald’s has gained a fine respect in the fast food industry for upgrading to healthier choices, but now the kids menu may need some revamping on their own. If the regular menu can provide healthier choice selections like salads, less than 400 calories, and weight watcher approved items, what can they do about happy meals? A solution to providing a healthier selection is to offer a more beneficial meal that kids can enjoy. Apple bags, celery sticks, carrots, reduced milk, baked instead of fried items and healthier meat. Those are just a couple of suggestions to an issue that is easy to solve. The main purpose is to change the world one step at a time, and healthier living for is the new road to take. The Variables Local societies are becoming more health conscience and looking for healthier options when going out to eat. Even though McDonald’s did not follow the popular approach by luring people in through the use of famous celebrities, people felt that offering toys with their Happy Meals were unacceptable. The variables in a research scenario are considered to be independent (IV) and dependent variables (DV). In this research scenario the independent variables are the food and the marketing strategy, while the amount of calories and interest of the children are the dependent variables. Many children were attracted to McDonald’s Happy Meals for the toy they got with it and this is what their marketing strategy revolved around. In April 2012, The Time’s released the article â€Å"Why we’re eating fewer happy meals†. The article’s main focus was McDonald’s use of toys with their Happy Meals and the use of a clown who â€Å"is hell-bent on the creepy mission of luring children into McDonald’s, where they’ll be fattened up and primed for a lifetime of regular fast-food dining visits† (Tuttle, 2012, p. 1). Along with improving their Happy Meals, McDonald’s has also changed their marketing strategy. They still offer the toys but it is no longer their main focal point. Instead they now show Ronald McDonald playing around, participating in healthy activities and proclaiming that a healthier life style is a lot of fun.

Strengths, weaknesses, opportunities, and threats Which is the most important free essay sample

SWOT stands for strengths, weaknesses, opportunities and threats. Strengths and weaknesses are internal factors that a company can control while opportunities and threats are external factors that a company cannot control. The strengths and weaknesses are related to the opportunities and threats. An organization can take the advantage of their opportunity by using the strength and neutralize their threat by eliminating the weakness. A SWOT analysis is for an organization to identify the strengths and weaknesses to manage a business strategy. A business strategy is when a company sets to achieve their objective.PEST is an acronym for political, economic, social and technology. This analysis is all external factors. A company cannot control what happens A PEST analysis helps to determine how the factors will affect the performance of the business in the long-term. A strength is what the business is good at. It is mainly about competitive advantages. Examples are low cost and differentiation. We will write a custom essay sample on Strengths, weaknesses, opportunities, and threats: Which is the most important? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page On the other hand, weakness is the opposite of strength such as fading of a brand, not a strategic location and high overheads.An opportunity is a condition that can support the strength of a company. Example of this situation is when your competitor goes into liquidation. Your company can take over your competitor customer and the business will become more successful. A threat is where a company cannot prevent coming. For example, when a new competitor enters your business and mainly Brexit. Brexit is where the United Kingdom (UK) will leave the European Union (EU).The political aspect can refer to the political stability of a country and tax guideline. For example, when there is a war in a country, the country cannot export their things to other countries. Legal factors are also connected with political factors. One of the legal factors are the changes in the law. For example, if we own a watch company and the law says that everyone needs to wear a watch every day. Then, our markets will go higher. Unfortunately, if the change back to normal, our markets will go downwards.Economic factors focus on the stability of the exchange and interest rate. Both are different. Exchange rates are how much another currency can buy. For example, in January 2018 the exchange rate for British Pound to US Dollar is $1. 41. An interest rate is a reward for saving and the cost of borrowing. The rates will change every hour that will set by the Bank of England.The social analysis generally refers to the population of a culture.The technological focus on the level of technological development of a country. For example, China has more modern technology than South Africa.